TY  - BOOK
AU  - Bob M Fennis
AU  - Wolfgang Stroebe
TI  - The psychology of advertising
SN  - 9781848723061
U1  - 659.101 9 
PY  - 2016///
CY  - London
PB  - Routledge
KW  - Advertising  Psychological Aspects
KW  - Consumers Attitudes
KW  - Applied Sciences
ER  -