TY  - BOOK
AU  - Martin Kornberger
TI  - Brand society : : how brand transform management and lifestyle
SN  - 9781107674875
U1  - 658.827 
PY  - 2011///
CY  - London
PB  - Cambridge University Press
KW  - Brand Name Product
KW  - Product Management
KW  - Management
ER  -