TY  - BOOK
AU  - Guy Cook (ed.)
TI  - The discourse of advertising
SN  - 9780415234542
U1  - 659.101 4 
PY  - 2001///
CY  - London
PB  - Routledge
KW  - Discourse Analysis
KW  - Advertising
KW  - Management
KW  - Technology
ER  -